Designer Recruitment are looking for a creative and strategic Social Media and Content Lead to elevate our client's brand’s online presence across social media and search. Working closely with the Head of Marketing, you’ll be responsible for developing and executing high-impact strategies that grow our client's audience, enhance engagement, and strengthen their brand in the UK.
Our client is a leading supplier of luxury kitchens
This is a permanent position paying between £30,000 and £40,000 depending on experience.
The role is a full time role based in Cheshire, and will require hybrid working (3 days per week at HQ).
Social Media Manager duties:
Strategy and Planning
- Develop and deliver creative, results-driven social media and content strategies aligned with overall marketing objectives.
- Build platform-specific content plans for Instagram, Facebook, Pinterest, and YouTube.
- Integrate SEO principles into all content strategies to maximise visibility and organic reach.
Content Creation and Management:
- Create, curate, and manage a variety of content formats — including social media posts, blogs, articles, case studies, videos, and visual assets.
- Optimise written and visual content for both search engines and social engagement.
- Collaborate with designers, videographers, and other team members and agencies to produce compelling on-brand content.
- Maintain a consistent brand voice and tone across all digital touchpoints.
Community Management:
- Actively engage with followers across all platforms, responding to comments, messages, and mentions in a
- timely and authentic way.
- Foster community growth and brand advocacy through conversation and storytelling.
Campaigns:
- Plan, launch, and manage social media campaigns, competitions, collaborations and promotions to drive engagement and conversions.
- Collaborate with the wider marketing team to amplify campaigns through organic and paid activity.
SEO and Content Optimisation:
- Conduct keyword research and content audits to identify opportunities for growth and optimisation.
- Ensure all web and blog content follows SEO best practices, including metadata, internal linking, and content structure.
- Optimise all social channels for strong social search performance
- Manage local listings and GMB business pages
- Monitor organic search performance and adjust strategies based on insights.
Our ideal Social Media Manger:
- Is self-driven, highly motivated, able to set priorities and a desire to consistently exceed expectations.
- Has a deep understanding of Instagram, Facebook, Pinterest, and YouTube, including platform algorithms and content best practices.
- Has strong knowledge of SEO principles, including keyword research, content optimisation, and analytics.
- Has excellent writing, editing, and storytelling skills.
- Is a creative thinker with the ability to generate fresh, on-brand ideas.
- Is analytical and data-driven, confident interpreting performance metrics and SEO reports.
- Is experienced with social media scheduling and analytics tools (e.g., Meta Business Suite, Hootsuite) and SEO tools (e.g., Google Search Console, Ahrefs, SEMrush).
- Is a collaborative, hands-on team player with a passion for digital growth and innovation.
Social Media Manager requirements:
- 5+ years of experience in social media, content marketing, or digital marketing roles.
- Proven experience driving social and SEO performance in a brand or agency environment.
- Desirable but not essential: Basic design or video-editing skills (Canva, Adobe Creative Suite, or similar
Designer Recruitment are acting as the employment agency in relation to this vacancy.